Every action is a diff you can undo

Your marketing agent should ask first.

Nervous plans your content and outbound, shows its work with citations, and waits for a human before anything ships. Approve it once. Then it earns autonomy, action by action.

No card. No auto-publish. One-click cancel, because that should not be a feature.

Approval · Inbound Writer
1 unsupported claim

Your CRM pipeline is lying to you

v1 · 1,420 words · claude-sonnet-4-5 · $0.064

pipeline-audit.md −1 +1
−The median gap was 24 points of close probability.
+The median gap was 19 points of close probability.
+We audited 412 pipelines between January and June.

Source does not support this number

bridgegroupinc.com/pipeline-hygiene-2025 returns 404. Suggested replacement: your 412-pipeline audit.

Waiting 3h 12m · policy: act → review Escalates to Dana at 24h
Replaces the $3k/mo SEO retainer / the cold-email freelancer / the dashboard nobody opens

One loop, both channels

Inbound and outbound are the same job.

Every other tool picks a side. Content tools never learn who is in-market. Outbound tools never build the authority that makes a cold email land. Nervous runs one loop across both — and the learning goes both ways.

01

Signal

Site, search, AI answers, hiring, funding

02

Plan

What to publish and who to contact, and why

03

Draft

Grounded in your Brand Brain, with sources

04

Approve

A diff. A citation. A one-click rollback.

05

Act

Publish to CMS, send from your domain

06

Learn

Citations and replies feed the next plan

Inbound engine

Query gaps, competitor displacement, and the prompts buyers actually type into ChatGPT. Every draft is fact-checked against a source before it reaches you.

  • Content plan with intent + rationale
  • Citation verification per claim
  • Publish to WordPress, Ghost, Webflow or GitHub

Outbound engine

Live signals — a Q3 miss, three AE hires, a new CRO — turned into one researched email per person. Sent from your domain, never a shared pool.

  • Prospect lists with evidence, not scores alone
  • One human email per prospect
  • Reply classification and meeting booking

The actual product

Autonomy you grant, not autonomy you hope for.

“AI agent” usually means a cron job with a language model attached. Nervous is artifact-first: nothing acts until it becomes a reviewable object with a version, a source and a policy.

Autonomy ladder per brand · per action
Read
auto
Draft
auto
Publish / send
review

After 20 clean approvals on a channel, Nervous asks whether to promote it — never silently.

Every output is a diff

Versions are immutable. Editing creates v2. Publishing can be rolled back to v1 in one click.

Citations are verified

Each factual claim is matched to a live source. Unsupported claims are flagged before you see the draft.

One queue for both engines

Articles and cold emails land side by side. Approve, edit, or reject with a reason that becomes training data.

An audit trail, not a vibe

Every action records actor, model, prompt hash, tokens and cost. Append-only. Exportable.

The difference is what happens before “send”.

Autopilot toolsNervous
Default behaviourPublishes and sendsWaits for approval
OutputA finished postA versioned diff with sources
When a claim is wrongYou find out from a customerFlagged before review
ChannelsOneInbound + outbound, one loop
RollbackDelete and hopeRestore any prior version
Agent designScheduled pipelineTyped steps, policy, evals

Priced like a hire, not a seat.

Usage credits on top. Every credit line item is visible in the audit log.

14-day trial, review-only

Starter

$79/mo

1 brand · 30 articles · 500 emails

  • Both engines
  • Approval queue
  • 1 CMS connection
  • AI visibility: 10 prompts
Start free
Most teams start here

Growth

$249/mo

5 brands · 150 articles · 3k emails

  • Everything in Starter
  • Outbound sequences
  • AI visibility: 50 prompts
  • Custom Brand Brain rules
Start free

Agency

$699/mo

White-label · unlimited client seats

  • Per-client Brand Brains
  • White-label reports
  • API + MCP access
  • Priority queue
Start free

Give an agent the keys.
Keep the brake.

Start in review mode. Approve the first draft in about ninety seconds. Let the next one ship itself.